A different way to use PowerPoint

Used properly, PowerPoint can be a really effective way of enhancing presentations. Used badly, it can do harm to your reputation. I’d like to share some tips I received on a birthday card, for an alternative way to use PowerPoint.

Taking your ideas for a ride – or why I can’t write a book (Part 2)

On 20 September I blogged about my client and riding instructor, Debbie, who thought I was joking when I suggested that she write a book. (Click here to read Part 1.) I knew it would be a great way to promote her services and to share her knowledge with some of the thousands of horse [...]

How do you create a consistent brand? Try Electric Hair!

What does having electric hair have to do with creating a consistent brand for your business? Electric Hair was set up by Mark Woolley, whose aim is for the business to become known as the best hair dressing brand in the UK. With salons in London, Brighton and Reading, the Oxford salon was opened earlier [...]

I can’t write a book – what would I write about?

Did you know that 95% of people who think about writing a book never get around to it? That’s a lot of unfulfilled dreams and ideas. But did you know that writing a book is just about giving? This means that a book is about sharing your ideas and your advice; it’s about writing about [...]

15 Ways to Give your Business an Unfair Advantage – Part Three

Here are some great tips I read recently in Real Business Magazine. Click here to read parts one and two! 11. Write a not-to-do list “How many people have a to-do list? Forget that, you should have a not-to-do list for your business,” advises Richard Harpin, the founder of Homeserve. Understand your own strengths and [...]

Networking – Do we still need face-to-face?

Nowadays, we have many different ways of getting in touch with each other and meeting new people. The social media takeover means we can keep up with what our peers are doing at the touch of a button but face-to-face networking is a valuable skill, and not many people still have it. Networking and marketing [...]

15 Ways to Give your Business an Unfair Advantage – Part one

 Here are some great tips I read recently in Real Business Magazine. Parts two and three to follow soon! 1. Keep your customers happy – at all cost “Start with the customer. What makes your proposition better than anyone else’s?” asks Simon Calver, chief executive of LoveFilm. He says LoveFilm’s brand is built around three [...]

How many marketing activities do you need?

In the last couple of weeks I’ve heard two different marketing presentations that give very different advice and I wanted to share them with you and let you decide which is right. More is less At the first presentation, we were shown the idea of a wheel with a number of spokes. The presenter said [...]

Do you really fit the best with Everest?

At the weekend we ordered some double glazing for our house, to replace the drafty windows that let the heat out in the winter. We called Everest on the Friday and got an appointment with a salesman the following day. He turned up with lots of samples and talked us through all the options. He [...]

What does Naymz tell us about you?

So people can follow you on Twitter, view your Linkedin profile, stay as your friend on Facebook, find out what you like to read by viewing your Delicious bookmarks, now what will Naymz tell us about you? Naymz is a recent competitor to LinkedIn. Oh no, not another business network I hear you say, who [...]