Using the Law of Attraction to grow your business

I’ve been reading The Law of Attraction by Michael Losier. I attracted it to me – by putting it on my Christmas list! I’ve been a fan of the law of attraction for many years, since finding out how to apply it to find ideal clients and attracting them to my business. It works on [...]

Which are your best selling months?

I’m currently reading Faff by Mike Pagan. He gave me a copy a couple of months ago when he presented at a meeting I attended (click here for more information about the meeting and a link to Mike’s website.) Mike’s book is a collection of articles and ideas and one that got me thinking is [...]

Great marketing won’t get you anywhere … Part 3

This is the final blog of a 3 part series that I’ve been writing, about how to close a sale. Great marketing won’t get you anywhere if you can’t close a sale, so here is the final part of the very clever sales process that I’ve been taught. Click here to read part 1 and click [...]

Be a pest – Everest

A little while ago I wrote on this blog how impressed I was with the customer service we received last autumn when we bought new windows from Everest. The company has gone to great lengths to prove that their windows are in fact the best. Click here to read the original blog. Sadly their after [...]

What does making paper hats have to do with marketing?

At a networking meeting recently we were all paired up and asked to sit with our backs to each other. One of us was given a piece of paper on which were diagrammatic instructions and the other person was given a plain sheet of paper. The ‘leader’ had to give their partner the instructions on [...]

Great marketing won’t get you anywhere … Part 2

A while ago I started writing about a clever sales process that I’ve been taught and wanted to share with you. Click here to read the first part and then read on to find out how to use the next steps in the process. The next thing to do is to help your prospects to [...]

Have you tried the art of Zen Marketing?

Some people rush around doing masses of marketing – lots of networking, writing articles and blog posts, speaking in public – and hope that the phone rings. They go to loads of meetings and send out dozens of proposals, hoping that all the activities will bring in more clients. Other people get up late, take [...]

Great marketing won’t get you anywhere ……unless you know how to sell and close the deal!

You can spend a lot of time, effort and money generating enquiries, getting your phone to ring and having meetings with prospective clients. But if you don’t have a great way of asking for the sale and getting it, you’ll be wasting all that time and expense. Here is a simple sales process that I [...]

How not to run an event

So you’re planning to run an event. A workshop or perhaps a seminar, where you can share your expertise with an audience. Or maybe you’re aiming high with a conference? Here are some tips for you to follow, if you want to make a complete mess of the event and ruin your reputation! Use a [...]

Why you have to write that book!

Last week I launched my brand new (and first) book! It was so exciting to have dozens of copies on display at the workshop I was running, with people picking them up and looking at them. It hardly took any time at all before people were asking if they could buy a copy (silly question!) [...]